- Blitzchung spoke against China's influence over Hong Kong but Blizzard banned him. Brack did a mealy-mouthed apology without mentioning China, Hong Kong or Blitzchug
- When Warcraft 3 Reforged was given a release date before even being started on, the game became a crunched release and was Blizzard's lowest rating game at 51% on Metacritic. The company offered quibble free refunds and was humiliated.
- Covid happened and the stacked ranking system, where staff were ranked in accordance to a managers opinions on those individuals, was introduced. It did not go well as there is no fair system to rate individuals.
- During Covid, videogame companies made record profits as people were stuck at home with lots of time, but the people within the industry struggled with going online, childcare and all the other stresses that Covid exacerbated.
- There was a Blizzard Tax: you worked for a respected company but we're paid less than your industry peers. Many left for other studios and then were wooed back with higher pay, this was the ‘Blizzard Boomerang’.
- In 2021, a Sexual Misconduct and Descrimination lawsuit was filed and was settled for $51 million dollars outside of court.
- Rumours of swinger parties reached mainstream media and the disparity in power between the people involved raised many questions.
- The infamous Cosby Suite was less to do with the comedians rape allegation charges and more to do with the colour of his jumpers matching the carpet in the hotel room, apparently. However, in light of the sexual misconduct allegations that had surfaced, the optics did not look good.
- The ABK board were mostly friends and close associates of Kotick and did not remove him, even when allegations that he knew about the various sexual misconduct charges but did nothing came to light.
- Microsoft bought the studio for $69 billion dollars (nice) and the future of the company is uncertain as there have been mass layoffs within the industry and Blizzard is no exception.
The book covers a lot of the same issues that have led to many problems across the video games industry; crunch, lack of financial compensation for those who make the games, unreasonable deadlines, staff burnout, a toxic workspace environment and an executive class whose push for a consistent revenue stream through games as a service a model, even when it does not suite the game or genre, against infrequent but polished hits has played havok with the industry. The Sword of Damocles hangs over the industry as a whole and Jason Schreier has been instrumental in bringing to light the issues that have plagued what was one of the most revered and respected studios.
Having read the book, I've been thinking of the Moloch Trap: the race to the bottom where there is no eventual winner but, because everyone else is doing it, you feel that you must too to keep up and have parity with your peers. The videogame industry has this idea that constant growth is possible but it isn't, so to look like there is there has been a push to get rid of staff before yearly earnings announcements.
Also, this got me thinking about the Rot Economy-this is the idea that when a business has reached its top most threshold it purposely makes what it has on offer worse for the captive audience it has so it can squeeze the last bit of money from them, either by asking them to upgrade to a higher tier out of the basic version or making the basic version worse via ads etc. This is similar in principle to adversarial design or futilitarianism where you see your audience as marks and charge them for the convenience you purposely removed from your product - solution selling for a problem you intentionally created. You see it a lot in free online games with cool downs which can be made quicker with 'in game currency' which is actually real world money or the Online Gaming Subscription Services where your selection of games gets worse unless you pay up. This does not fly when people have paid upwards of £70 for a product!
Hmmm, I'm not some right-on loony lefty who hates business and money but this late state capitalism which worship goods, products and money more than people and devalue humans is not on. The whole meaning of god punishing people for the idolatry of worshipping a statue is not just a silly story: it's about something deeply human and important - in the end, the only thing we have is each other. There is very little happiness that can be had without other people involved (I mean, some fun for sure but maybe not a lot of happiness). Sure, hell is other people but hell is also no people at all and a world without videogames to unite and bond people is a sad world indeed.
So, overall, my opinion is read the book as it will provide insight into the industry and the tech philistines who lose sight of the fact that this electronic product of binary code is a means for connection not just cold, hard utilitarianism.
LINK: Manga Exhibition at the British Museum
LINK: The Midnight Library and the Idea That You Can’t Go Home Again
LINK: The Transportive Nature of Objects (And the Power of Mini Consoles)
LINK: The Offworld Collection- Book Review
LINK: Uncharted 4- Video Games As Art
LINK: Japan: My Journey to the East